With big PR agencies often charging extortionate amounts, having multiple layers of red tape and servicing hundreds of clients, here is why you should take the plunge and invest your marketing dollars in a smaller communications agency!
Read More
It’s tough at the moment getting people to keep their eye on the ball with World Cup fever everywhere! So how you can balance watching the games while remaining productive at work (apart from wishing for an early England exit)? Here’s my top tips!
Building a business, and in fact work in general, can be very tough when you have kids. So how do you strike that balance and get the best of both worlds? Here are my tips based on trying, and sometimes failing, to get it right!
Read More
When planned properly, press trips can be extremely effective in bringing to life a particular product or brand and in building relationships with influencers. However, even the best laid plans sometimes go to pot. Here are my top tips and horror stories!
My priority for building a successful business is, without question, its people. Agencies in particular thrive or fail on the team they assemble. But how can you build a team when you don’t start with a massive portfolio of clients and aren’t in a position to hire staff? The answer is finding good freelancers!
After much consideration, 2018 is the year I decided to jump ship from the corporate world and start my own strategic communications consultancy – Five in a Boat.
Read More